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{{result.DisplayName}}Acuity Brands Lighting Announces Rebranding of Peerless™ and introduction of Aptitude™
Reimagined brand unites Peerless heritage with A-Light innovation while introducing a new configurable linear lighting platform for architectural spaces.
Acuity Brands Lighting (ABL) today announced that its storied Peerless™ brand is being reimagined with fresh design energy, innovation and a broad range of solutions designed to empower the architectural design community. Concurrent with the rebrand, Peerless today is introducing Aptitude, a configurable linear lighting system that expands the possibilities of architectural lighting design.
The reimagined Peerless brand brings together the heritage, credibility, and expertise of Peerless with the energy, innovation and forward-thinking spirit of A-Light. As part of this evolution, A-Light products have been integrated into the Peerless portfolio, creating a stronger architectural lighting offering under a single brand.
“For more than 100 years, Peerless has been at the forefront of lighting innovation,” said Dominique Davis, Vice President and General Manager, Peerless and MARK Architectural Lighting. “Today, we're bringing together Peerless's long-standing expertise and A-Light's innovative design spirit to create something even stronger. The new Peerless brand builds on that foundation with lighting solutions that support bold design ideas, enhance architectural expression, and help create exceptional human-centered spaces.”
Anchored by the tagline “People. Light. Possibility.”, the refreshed Peerless brand features an expressive new identity and website at www.peerlesslighting.com. Customers can explore the complete portfolio of linear, modular, perimeter, and ambient lighting solutions, along with updated product information, inspiration, and sales resources.
Marking the next expression of Peerless innovation, the brand is introducing Aptitude™, a configurable linear lighting system designed to expand the possibilities of architectural lighting design. Designed to move, curve, pivot and transition between planes, Aptitude enables continuous lines of light that respond to architectural intent while maintaining a unified visual language. Its distinctive groove detailing supports an extensive range of connection strategies, unlocking dynamic forms, geometric compositions, and seamless transitions that extend beyond conventional linear layouts.
The expanded Peerless portfolio now includes Prim™, Renna™, Round 4, Aptitude, and former A-Light products Absorb, Align, Aloft, Angle, Apex, Atlas, Lean, Lino, Mira, Relay and Wall Grazer. Additionally, A-Light’s Accolade, AccoLED and Architrave products have been consolidated and renamed Pierline™ and are part of the portfolio. Peerless products – Bruno, Cerra 10 and Proper – have been transitioned to offerings within MARK Architectural Lighting™ brand.
As part of this transition, A-Light will no longer operate as a standalone brand. The current A-Light Oceanside facility remains fully operational and has been rebranded as Peerless and continues to serve as the point of manufacture (POM) for former A-Light products.
Customers needing assistance with product ordering, name conversions and delivery inquires, can contact the Peerless Lighting team at [email protected]. Inquires for submittals and layouts, can be directed to the Design Assist team at [email protected]. Questions for sample cases or sample kits can be directed to each customer’s Architectural Solutions Partner.
More information about Aptitude is available at aptitude.peerlesslighting.com or by clicking on the card below.
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